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Author Topic: Must Read Marketing Books  (Read 1686 times)
David Raybould
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« Reply #15 on: July 24, 2009, 06:53:00 AM »
I'd recommend the No B.S. series by Dan Kennedy.

Just solid marketing information and ideas. Although,
I got a little tired of the shameless lead capture
attempts throughout the books though.

Still, these books can be a real eye opener to anyone
working with offline businesses...

-David Raybould
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Bill Jeffels
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« Reply #16 on: August 31, 2009, 03:04:19 PM »
I'll second Ben Suarez "7 Steps to Freedom".

Loved his story of coming from nothing... failing... asking Gary Halberts opinion about his business, "You don't have a prayer".  Asking Halbert a few more questions.

Trial and error... testing and failing some more then succeeding.

Bill
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Rezbi
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« Reply #17 on: January 16, 2010, 05:24:13 AM »
Commonsense Direct And Digital Marketing by Drayton Bird.  One of the best out there.
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